Waggel - brand & social


 

 WAGGEL

Selected work | brand & organic social.

Working as part of the marketing team in-house to create a wide range of marketing and graphic design projects. As a digital first brand, a lot of projects were centred around the online experience for customers as well as building community on social platforms.

 


 

A collection of stickers that became an additional graphic element of Waggel's brand. Elevating their previous illustrative icons to have a more playful and contemporary feel, these stickers were also animated into GIFs for social use through Instagrams’ Giphy search function.

 

 

 

Creation of updated organic social templates for recurring content such as ‘Waggeler of the Week’ as well as bespoke branded and reactive content. Also took on full ownership of Waggels organic social presence including copywriting, scheduling and creating a short term content strategy.